eCommerce Digital Marketing Services

Increase your Online Revenue with ROI Driven Marketing Campaigns

Our eCommerce marketing experts are good at crafting highly targeted campaigns to maximum reach customers, encourage repeat visits and boost your business revenue with a growth-based approach. Experts at Madromedia will make sure every opportunity is seized to promote your website with the right conversion-optimized marketing campaigns in place that help ramp up your online sales faster.

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DISCOVER YOUR PERFECT ECOMMERCE STRATEGY.TALK TO OUR EXPERTS

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    What is eCommerce?

    eCommerce is electronic commerce which means buying and selling products/services takes place over the internet. All the transactions in e-commerce happen through the internet with an e-commerce provision. eCommerce marketing involves the process of using digital marketing mediums such as social media, search marketing, websites and emails to promoting a website to attract potential customers. It involves a series of activities to increase website traffic, sales and customer acquisition.

    eCommerce businesses cannot just rely on organic website sales, word of mouth to achieve high volume sales. Digital marketing acts as one of the main sources for eCommerce brands to grow in a short span and it has the ability to create huge revenues, massive customer base and orders.

    Ecommerce marketing strategies

    Email Marketing – This is one of the digital marketing techniques used to stay in touch with prospects and communicate with them on a regular basis about products and special offers.

    Social media marketing – It is about promoting a product or service to a huge customer base who are present on social media. Social media has the ability to create brand awareness, build a follower base and engage with more serious shoppers.

    SEO – This technique works on building organic traffic to your website. It takes your eCommerce store to the top on Google search over a period of time. An eCommerce website needs more than just regular SEO, as each and every product on the website needs attention and higher visibility for better conversion.

    Display ads – These are image-based ads also popularly known as banner ads which are placed on third party websites and Google display network. Display ads are designed to get noticed easily and receive more clicks redirecting the users to your website.

    PPC ads – Like display ads they are also meant to get more clicks, however, PPC ads serve in multiple formats like search, text and responsive ads.

    We would recommend you to focus only on selective channels for the start and add more later. Get in touch with our eCommerce Digital Marketing Specialists for a free consultation.

    Our way of setting up customized eCommerce marketing

    We take quite a time to craft an eCommerce marketing strategy as it requires an adept understanding of the nature of business. Our eCommerce experts here at Madro Digital pay equal attention to carefully execute those strategies where the key to success lies. Our experts implement proven digital marketing techniques like conversion rate optimization also known as CRO specially designed for promoting eCommerce websites in an optimal way.

    We implement a step by step process of optimizing your website content by gradually increasing the number of visitors and converting them into your customers. This will be achieved by modifying the website pages including the home page, product page, design elements present and also constant updation/ modification of blogs, content on websites. We also recommend to frequently add more products to the website in line with sales to achieve perfect results.

    Acheive a 187% Increase in Online Conversions

    Double your Online Orders

    FAQ’s about ecommerce marketing

    Ecommerce is also known as electronic commerce which means buying and selling products/services using the internet. It completely works online and the transaction happens using the internet most probably through a website with eCommerce provision.

    Ecommerce marketing is the process of promoting a website to potential customers using multiple promotional tactics to increase website traffic, sales and customer acquisition.

    Here is the list of channels :

    Email Marketing
    Facebook Marketing
    Instagram Marketing
    Youtube Marketing
    SEO
    Display Ads
    Shopping Ads
    Search Ads and many more, but we would recommend you to focus only on selective channels for the start and add more later.

    Yes, it is possible, with a clear long term eCommerce marketing plan. Moreover, you need to have the right budget in place to accommodate the plan. It is always better to work with a reputed digital marketing agency who is already good at this.

    Ecommerce businesses cannot just rely on organic website sales, word of mouth and it would have been a difficult task for eCommerce brands to achieve high volume sales. Digital marketing is the only medium that has helped eCommerce brands to grow in a short span and it has the ability to create huge revenues, massive customer base and customer orders.

    Customers prefer shopping using their mobile phones and this has to lead to an increase in mobile traffic for all eCommerce players. Almost 80-85% of eCommerce website traffic comes from mobile phones and studies show that nearly 89% of traffic comes from mobile apps as online shopping is made even easier by just tapping on the app. To adapt this change, the eCommerce industry has worked more on mobile-driven shopping and platforms.

    Here is the list of channels :

    Facebook Marketing
    Instagram Marketing
    Youtube Marketing
    SEO
    Display Ads
    Shopping Ads
    Search Ads

    Instagram is an essential platform for all eCommerce brands because of its huge active user base accounting to almost 300 million users who are active followers on a daily basis, one-third of them clicks on Instagram shopping posts and nearly more than half of the online shopping enthusiasts prefer Instagram. Instagram shoppings ads let you browse and shop within the app rather than navigating to the website. It is fast, secured and eCommerce shopping is now made simple.

    The answer is probably No. Only over a period of time, you will be able to get more shoppers to your website and the biggest challenge is to overcome the online competition which is possible only when you have a strong plan in place.

    Conversion rate optimization also known as CRO is a method of optimising your website content and also gradually increasing the number of visitors converting them into your customers. It also involves the process of modifying the website pages including home page, product page and the design elements present in it.

    Constantly promoting your website can help your online sales go up. The technique to be used here is CRO (or) Conversion rate optimization which includes constant updation/ modification of blogs, content on websites, design revision, more number of products to be introduced and finally a perfect conversion-optimized marketing campaigns to achieve perfect results.

    Yes, of course, we would be happy to help you. Kindly contact us or leave a message, our eCommerce marketing strategist will call you shortly.

    The reason is chatbots are 100% functional 24*7 365 days and they provide better customer service to any user who visits the website, in addition to this chatbots make sure no website visitors are left unattended. Chatbots act as sales representatives and help shoppers with the necessary product or service information they ask for.

    Conversion rate optimization also known as CRO is a method of optimizing your website content and also gradually increasing the number of visitors converting them into your customers. It also involves the process of modifying the website pages including the home page, product page and the design elements present in it.

    Constantly promoting your website with a perfect mix of digital marketing channels can help your online sales go up. To achieve this you have to come up with a well-planned eCommerce marketing strategy that gives your more online visibility and in return, it should drive more website traffic for a better conversation rate. The conversion rate can be optimized.

    Have a question about eCommerce Marketing? We can Help!

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