Instagram is one of the fastest-growing social media platforms which has more than one billion active users per month and close to 500 million Instagrammers every day. Back in the time when Instagram was introduced in 2010, it sounded more like a photo-sharing app that had self-portraits, travel pictures, food and entertainment related pictures shared by users. Instagram has now grown into a complete social media channel that allows advertisers to use the channel to promote their business using different paid tools that are inbuilt.
Instagram is the perfect place for marketing all shapes and sizes of the business method although it better works for brands who want to target younger audiences. According to facts, close to 72% of users are under the age of 35 and the major Instagram user base ranges from 25-34.
Moreover, 90% of Instagram users follow at least one business out of which at least 78% follow brands which is a good sign for brands and advertisers. Instagram marketing can be used from global brands to regional brands, brick and mortar stores, and it best works for eCommerce players especially from luxury brands, clothing, lifestyle and beauty products. Opt for our ROI driven instagram marketing services today to get your business to the next level.